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MySpace apps arms race: the Murdoch Empire strikes back
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MySpace apps arms race: the Murdoch Empire strikes back | MySpace apps arms race: the Murdoch Empire strikes back |
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| by Alex Zaharov-Reutt | |
| Friday, 25 April 2008 | |
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Page 1 of 2
Striking back against the rebel Facebook alliance, the MySpace Empire
has announced the public launch of its “Applications Gallery”. No
longer in ‘beta’ phase, the App Gallery is now fully operational, as
the full counter strike against Facebook takes shape. Featured Whitepaper
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In beta since March, the new live status means that “all consumer facing Application Gallery components” are now available. According to MySpace, this means that: - The MySpace.com home page will feature an Application Gallery icon at the top of the page, so users can easily be directed to the Gallery - Users will have one-click access to the Application Gallery from their home page through their individual “Control Panels” - The Application Gallery splash page will be launched with featured apps in effort to further promote applications and support developers Already, many MySpace users are reported to have been “enjoying and engaging with applications during the site’s beta phase”, with over 1,000 “approved applications” available. These have emerged in a “variety of growing categories ranging from music, politics and causes, quizzes and polls, video and more”, with over “2.1MM installs” to the MySpace community. Keeping with MySpace’s existing themes, all “approved applications will have their own profile page, similar to MySpace user pages, so users can easily “friend” any approved MySpace application. The Application Gallery will be accessible to all international MySpace users in their native language”. Whether you can feel the Force flowing through you, or not, please read onto page 2. |
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