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Fuzzy Logic The Xbox 360 is not dead – far from it!
Fuzzy Logic The Xbox 360 is not dead – far from it! | The Xbox 360 is not dead – far from it! |
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| by Alex Zaharov-Reutt | |
| Monday, 07 April 2008 | |
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Page 3 of 3 GFK, a real market research firm, and not a publisher of magazines or technology news sites, regularly publishes reports on the state of the market. Featured Whitepaper
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Since early 2006, over 360,000 Xbox 360 consoles have sold in Australia and New Zealand, with over 320,000 sold into the Australian market alone. Over 2 million units of Xbox 360 software have sold in the Australia and New Zealand markets, which Cidade says is “nearly double our next-gen competitors combined”. Another interesting stat is that the “Xbox 360 has an unprecedented attach rate of 7 games per console in Australia alone”. Halo 3, one of the big Xbox 360 titles, has “now sold over 100,000 copies in Australia, making it the best-selling Xbox 360 game to date – with an attach rate of 40%”. Finally, Cidade notes that: “Over 10 million members on Xbox LIVE globally – more than half are subscribed to the premium Gold service”. So, is the Xbox 360 dead? I don’t think so. What do you think? |
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