Technology news and Jobs arrow VIRTUALISATION arrow Juniper blasts into the enterprise switching market
Juniper blasts into the enterprise switching market E-mail
by Stuart Corner   
Thursday, 31 January 2008
Juniper Networks has moved to challenge dominant player Cisco in the enterprise switching market: a move which will more than double the value of its addressable market.
Juniper has launched its first offerings into the enterprise switching market, the EX series: significantly running the same Junos operating system that powers its carrier grade routers and switches and its enterprise routers. It has also announced partnerships with several major players, including Microsoft, IBM and Oracle who will take advantage of an opening of Junos to third party application developers announced in December 2007.

Shaun Page, managing director of Juniper Australia and New Zealand, told iTWire. "I think this is the most significant announcement in my seven and a half years with the company. It opens up a market for us that is bigger than that we address with our entire product range today."

Juniper started life as a core router manufacturer challenging the hugely dominant player Cisco and was extremely successful. It then moved into the carrier edge and enterprise router market with the acquisition of Unisphere and, more recently into the enterprise market with a string of acquisitions, most notably security specialist Netscreen and wide area network application accelerator Peribit.

However it has struggled to make headway in these markets, because, according to Page, it was unable to provide a complete solution including enterprise switching. "We have only been able to secure opportunities in the enterprise market where they are looking for a best of breed solution or they had a problem that could not be solved with other vendors...A lot of customers are looking for a single vendor. We can now offer that."

Page said that the use of Junos to run the new switches conferred very significant advantages. "The same code base that runs our multi terabit routers and our edge switches now runs our enterprise switches and that has enormous power. It gives the reliability that Juniper is renowned for with its carrier- grade background and it gives significant operational benefits because you only have to manage a single operating system across the network."

 
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