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Information Technology News MySpace plays "catchup" with Facebook
Information Technology News MySpace plays "catchup" with Facebook | MySpace plays "catchup" with Facebook |
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| by Stan Beer | |
| Thursday, 18 October 2007 | |
  
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Another area where MySpace is playing catchup is in enabling users to define different classes of contacts, which will be given different levels of access to user profiles depending on the class they belong to. While MySpace has continued to grow, there is no doubt that the leading social network's management has watched nervously as Facebook, once a boutique social network for college students, has grown rapidly to the point where it has nearly 50 million active users, almost half the size of MySpace. In addition, because of its college roots and more focused exposure to the educated sector of the populace, Facebook management could argue to advertisers that the site has a potentially higher value audience to market products and services to than the more general consumer oriented MySpace. However, with an active membership of more than 100 million, MySpace should prove to be a lucrative market for third party applications developers - especially since they will be able to get advertising revenues from ads that run on pages within their applications. The MySpace development platform is reportedly scheduled to be launched before the end of 2007. |
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