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Come on Aussies - let's get clarity on broadband
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Cornered!
Come on Aussies - let's get clarity on broadband | Come on Aussies - let's get clarity on broadband |
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| by Stuart Corner | |
| Saturday, 29 September 2007 | |
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Page 2 of 3 The campaign has already met with a swift rejection from ISPs. ComputerActive reported: "ISPs have said they will not change the way they advertise and supply broadband services, despite public support for the Crystal Clear Broadband Campaign. We contacted the leading ISPs, including Orange, BT, Virgin and TalkTalk for comment. Featured Whitepaper
5 Best Practices for Smartphone Support
The situation is very similar in Australia. Almost exactly a year ago the ACCC chairman, Graeme Samuel, took issue with misleading broadband advertising and as I commented in this column at the time http://www.itwire.com/content/view/6661/1095/ he was repeating a message he had given two years earlier. That latest initiative by the ACCC resulted in January in the publication of and information paper Broadband Internet Speed Claims and the Trade Practices Act 1974 developed to assist internet service providers comply with the Trade Practices Act 1974 when advertising broadband Internet services and prevent consumers being misled as to the speeds achievable on various technologies. However, this has not solved all the problems. In those guidelines, the ACCC stated that an ISP should describe the maximum speeds it can provide only where network tests indicate that those speeds will actually be provided to consumers by that ISP, and can continue to be provided over time as use of these services grow (ie there is sufficient capacity in the backhaul network to match that of the total of individual customer services in use at any one time. |
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