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MSN Live Search clubs Google, with bots
Information Technology News
MSN Live Search clubs Google, with bots | MSN Live Search clubs Google, with bots |
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| Information technology news - Search engines | |
| by Stuart Corner | |
| Tuesday, 17 July 2007 | |
Google's share of US searches dropped below 50 percent in June with Microsoft the big gainer, according to the latest data from comScore, but analysts question whether many of the Microsoft Live searches are genuine.Featured Whitepaper
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Live Search Club http://club.live.com/, launched in April gives registered members the ability to earn 'tickets' by playing a variety of online games, all of which require some use of Live Search. Tickets can be redeemed for prizes ranging from ring tones and song downloads to Xbox packages and Zunes. However, according to industry analysts, many users are employing bots to automate searches for them. There is certainly plenty of evidence for this in online forums. One user wrote ' That bot rocks, I've had it on for one and a half hours and it's at 7237 searches. If Microsoft got $0.10 each search [from search related advertising] that is $723.70."{moscomment} |
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