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AAPT & iProvide: one big telcos approach to small business
Cornered!
AAPT & iProvide: one big telcos approach to small business | AAPT & iProvide: one big telcos approach to small business |
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| by Stuart Corner | |
| Sunday, 15 July 2007 | |
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Page 2 of 3 RequestDSL grew rapidly eventually being bought out by PowerTel (which has now been bought by AAPT). Sykes and others who, he says, "did not want to move from Melbourne to Sydney" founded iProvide. "We put a business plan together in late 2004 and talked to a number of players and I think AAPT had the strongest desire and probably the strongest need," Sykes told me. Featured Whitepaper
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However, this is not to assume that voice telephony is something that can easily be picked up by these players. "The voice skills is really the value add that we bring: we show them how to bring voice into an IP world and with their frequent contact with their customers and the high levels of trust they enjoy they become a very powerful channel." iProvide runs monthly training sessions for its channel partners in all capital cities The core offering is iProvide Office which Sykes describes as "a suite off offerings ranging from something as simple as replacing a four telephone lines to a fully hosted offering with a VPN coupled to it." AAPT has been offering hosted IP telephony on a BroadSoft platform for several years, but according to Sykes, as configured it was totally unsuitable for the SME market. "We have substantially re-engineered the product for the SME market. There is no way you could have taken that and offered it to SMEs: the CPE was too expensive and the processes were too manual." |
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