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Fuzzy Logic
Google postures security pose with Postini
Fuzzy Logic
Google postures security pose with Postini | Google postures security pose with Postini |
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| by Alex Zaharov-Reutt | |
| Wednesday, 11 July 2007 | |
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Google had already been working with Postini in Google’s existing ‘Google Apps’ offering, but by buying Postini and taking them in house, Google promise to continue investing in Postini, improving their services further and ensuring they can cater to businesses large and small without issue. Naturally this places Google in an ever stronger positioning to take business customers away from Microsoft and others while offering consumers and businesses ever more advanced products and services. Eric Schmidt, Google’s Chairman and CEO said in a statement that: “With this transaction, we're reinforcing our commitment to delivering compelling hosted applications to businesses of all sizes. With the addition of Postini, our apps are not just simple and appealing to users -- they can also streamline the complex information security mandates within these organizations”. Google are quick to remind us that their web based services and ‘hosted apps’ are not only much cheaper than traditional desktop and server based solutions, but are infinitely easier to use and maintain, for both users and IT system administrators. Google says more than 100,000 businesses already use Google Apps, which offers Gmail, Calendar, Talk, Docs & Spreadsheets, and a Personal Start Page, with Postini already offering Email Security, IM Security, Web Security, Message Archiving, Message Encryption, and Policy-enforced TLS. Dave Girouard, the VP and GM of ‘Google Enterprise’ said that: "The response to Google Apps has been tremendous, with more than 1,000 small businesses signing up for the service every day. At the same time, large businesses have been reluctant to move to hosted applications due to issues of security and corporate compliance. By adding Postini products to Google's technology, businesses no longer have to choose -- employees get the intuitive products they want, and the company achieves the security and assurance it needs”. No doubt Google have plans to incorporate Postini technology into other areas and Google offerings, increasing Google’s appeal even further to businesses and consumers. Google’s slow but steady approach to offering web based software solutions that are ever increasingly challenging Microsoft and others has already seen the creation of the impressive Google Apps collection. Giving users the option of additional security and compliance features is a smart move that will only help Google in its quest to not only get more users, but to launch products that match and even outclass the competition. We’re sure that Microsoft is watching the situation closely and planning countermeasures of their own. Still, Google needs to hurry up – when Google Apps for everyone (not just for ‘your domain) launched not too long ago, Google claimed 100,000 business users then – the same figure they’re quoting now. Either way, the almost unstoppable Google has its sights set on business. Anyone else playing in that space should have a plan for success, or they might slowly find themselves being wiped out!
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