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Technology news and Jobs arrow Radioactive IT arrow What will Sony do to the PlayStation 3 on Thursday?
What will Sony do to the PlayStation 3 on Thursday? E-mail
by Mike Bantick   
Monday, 09 July 2007
There is a lot happening in camp Sony at the moment as finally the expected price drop of the 60GB PS3 has been announced for North America,  Europe and (presumably) the rest of the world must wait until the 12th of July for an inkling of what to expect locally.  But already the rumours are flying.

As reported earlier, Sony have dropped the North American price of their Blu-ray player... ooops! I mean PlayStation 3, to US$499 a cut of US$100.

They have also announced that coming this August, North Americans will be able to snaffle the new 80GB Hard Disc Drive model PS3  (the original PS3's came with a 20GB or 60GB HDD).  This SKU will come bundled with Motorstorm (still possibly the best PS3 game) for US$599

For those of us geographically challenged (that is, outside of North America and Japan) we must wait until Thursday to find out our fate.

Already "the rest-of-the-world" has had to collectively grind out teeth as PlayStation fans.  First there was the wait (three months) just to get our hands on one.  Then there was the dual revelation of the single 60GB SKU being the only one on offer, and that it was different hardware to the original (minus the Emotion engine hardware for backwards compatibility with PS2 and PSone games).

So what could Sony have in store for Europe and surrounds?  So far the biggest bets seem to be being laid on a simple bundling pack without a price drop.  Giving you more for the same price.  Get a PS3 and a bunch (maybe only one) games or Blu-ray movies for the current price of the PS3.

I hope not.  Already here in Australia we are paying the equivalent of US$850 for what, on Monday our North American friends will be paying US$499 for.  It would be a real slap in the face if gamers outside of Sony's traditional big markets (US and Japan) don't see an option for getting into the PS3 world for less.

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