| RightNow Receives "Shortlist" Recommendation in Datamonitor's CRM For Higher Education Matrix |
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| by David Bass | |
| Friday, 29 June 2007 | |
  
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In evaluating RightNow’s higher education CRM solution, available through the software-as-a-service (SaaS) deployment model, Datamonitor noted: · RightNow had the highest score amongst all of the profiled vendors in four of the eight user sentiment categories, including product quality, customer support, service capabilities and client engagement. · RightNow supports the entire student lifecycle with considerable multi-channel and analytics capabilities. Channels include web self-service, email, web forms, mail, phone, in-person interactions, live chat, surveys and an interactive knowledgebase. · Using “drag and drop” functionality to create reports, the analytics tool offers even the most novice end users the ability to segment or drill down into student data easily. · A particularly compelling feature of RightNow’s CRM solution is the ability to embed other applications, such as a student information system (SIS) or document management system, using a “custom tab.” As a result, end users have a more unified desktop experience and reduce the need to toggle back and forth between applications. “We are excited that RightNow’s higher education solution received Datamonitor’s high ranking,” said Alison Higgins-Miller, vice president Asia Pacific, RightNow Technologies. “RightNow Higher Education provides a tailored solution that leverages extensive industry experience and best practices from our more than 100 higher education clients to help institutions recruit, retain, and inform students.” A free copy of the complete Datamonitor report featuring RightNow is available online at rightnow.com/datamonitorHE2007. About RightNow Technologies RightNow (NASDAQ: RNOW) delivers the high-impact technology solutions and services organisations need to cost-efficiently deliver a consistently superior customer experience across their frontline service, sales and marketing touch-points. Approximately 1,800 corporations and government agencies worldwide depend on RightNow to achieve their strategic objectives and better meet the needs of those they serve. RightNow is headquartered in Bozeman, Montana. For more information, please visit www.rightnow.com. RightNow is a registered trademark of RightNow Technologies, Inc. NASDAQ is a registered trademark of the NASDAQ Stock Market. ENDS |
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