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Neoware Strengthens Channel Partner Strategy in Australia with Appointment of Infotronics Software E-mail
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Friday, 08 June 2007
Neoware, Inc. (Nasdaq:NWRE), a leading provider of thin client computing solutions, today announced the appointment of Infotronics Software to serve as a value added distributor for its solutions and services in Australia.
The partnership comes as Neoware continues to drive the convergence of thin client and virtualisation technologies and further refines its channel strategy in Australia to meet corporate demand for thin client solutions.
 
Infotronics already provides existing support of technology products that enhance existing IT infrastructure and address requirements in server-based computing, application/server virtualisation, security, disaster recovery, and system-based utilities.  The addition of Neoware will compliment the organisation’s existing expertise and understanding of the thin client computing market.
 
As part of the agreement, Infotronics is creating a dedicated team of Neoware sales specialists who will provide sales and logistics support to Neoware customers in the region.
 
Neoware thin clients and software enable organisations to improve the security, manageability, and reliability of their desktops, while reducing both up-front and ongoing costs. In addition, Neoware thin clients can be made virtually immune from standard PC viruses and other security threats, significantly improving information security, reliability and backup/recovery operations.
 
“We’re excited at the prospect of assisting Neoware to be the premium thin client vendor in the region.  Our initial research which suggested strong market support for Neoware’s thin client solutions is already seeing traction from our customers who realise the significant benefits Neoware brings in terms of securing and managing thin client computing devices.  This adds up to a very strong offering for any reseller,” said Michael Crocombe, Channel Manager for Infotronics Software.
 
As a leading provider of thin client services and solutions, Infotronics is a natural partner for Neoware," said Michael McGrath, Managing Director Asia Pacific, Neoware.
 
“For Neoware, working closely with our channel partners is crucial to ensuring customer satisfaction over the long-term while meeting the growing interest in solutions like our Neoware m100 which provides mobile users with a productive and secure computing platform.  As a leading channel provider of IT infrastructure solutions, Infotronics is a natural partner for Neoware.  The organisation is focused and proactive, two qualities we look for when recruiting partners.
 
By adding Neoware’s solutions to their existing line of products, Infotronics will be able to provide their extensive network of resellers the ability to increase revenue by taking advantage of the growing demand for thin client computing solutions among businesses and government departments.  Infotronics’ service level strength, proactivity and product portfolio are a winning strategy for resellers and our mutual clients,” said McGrath.
 
As part of its channel restructure, Neoware has discontinued its relationship with Cellnet and Conexus but will maintain an existing relationship with Integer Technologies.
 
About Neoware
Neoware, Inc. (Nasdaq:NWRE) is global provider of thin client computing solutions that allow organisations to cut costs by centralising desktop management, alleviating threats of security breaches and reducing energy consumption. Forward thinking companies enable their desktop virtualisation strategies with Neoware's desktop, laptop and software offerings.  Headquartered in King of Prussia, PA, U.S.A., Neoware has offices throughout Europe and Asia. Its products are available worldwide from select resellers and partners, and it has technology partnerships with leading companies including Microsoft, IBM and Lenovo.
 
Neoware is a trademark of Neoware, Inc. All other names, products and services are trademarks or registered trademarks of their respective holders.
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