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Technology news and Jobs 
Fuzzy Logic LALA.com says it sings iPod tune while streaming
Fuzzy Logic LALA.com says it sings iPod tune while streaming | LALA.com says it sings iPod tune while streaming |
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| by Alex Zaharov-Reutt | |
| Wednesday, 06 June 2007 | |
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LALA.com say they’re the answer, allowing you to even share your music collection with anyone you want, while providing a web based interface to both buy music, and through LALA.com, load it onto your USB connected iPod without the need for iTunes at all. Bill Nguyen, one of LALA.com’s founders, said: “Before today music was ripped and trapped on PCs and Macs with desktop applications like iTunes. The iPod is the greatest portable music device ever invented, and as avid iPod fans we wanted to create a service that blends the convenience of the Web with the portability and functionality of a truly universal platform. Lala unleashes the Web's power for playing music and safely sharing songs without the threat of PC viruses, spyware and other risks that are present on illegal P2P sites.” LALA.com say they have a beta version ready which lets users hosting, play or discover new music. In addition, LALA say they’ve reached an “agreement in principal with Warner Music Group (WMG) to make WMG's content available on the site”. LALA quoted IDC analyst Susan Kovorkian as saying that: “Deploying more effective and creative strategies to drive music sales is of the utmost importance for the music industry today. Next-generation online music services like LALA.COM add a fresh twist to the online music shopping experience by combining the reach and flexibility of the Internet with compelling music discovery options and addressing the massive installed base of Apple's iPod.” LALA says that when you listen to your music, or that of a friend, or when you try before you buy, that LALA will pay whatever streaming royalty fees need to be paid, in the hope that when you next decide to buy music, that you buy it through LALA, with purchases starting at US 0.99c per track, while you also get the ability to ‘future proof’ your digital music on a physical CD with fees starting at US $2.99. Given that LALA.com is a music store that is trying to be different, they’ll be offering you the change to hear not just a 30 second snippet of the latest from Warner Music Group, but instead the full song, which really is letting you try before you buy. That said, Warner is the only music studio so far to have come to an arrangement to let users listen to entire Warner music tracks free before purchase, instead of the normal 30 second snippet. How successful LALA.com will ultimately become is hard to see, but for now, the software and website will generate some waves, especially in the wake of the iPhone and its own iTunes integration. For now, LALA.com works with XP, Vista, Mac OS X, iTunes 7, Microsoft IE6 and 7, and Firefox 2.0 and later. {moscomment}
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