Technology news and Jobs
Telecommunications
gotalk buys Telstra's prepaid calling cards
Telecommunications
gotalk buys Telstra's prepaid calling cards | gotalk buys Telstra's prepaid calling cards |
|
| by Stuart Corner | |
| Friday, 01 June 2007 | |
gotalk is to purchase Telstra's international calling cards operation which sells the 'Say G'day' and 'Super Buzz' branded cards and has a customer base of around 110,000 users. The deal gives gotalk access to Telstra's distribution network of electronic terminal and Australia Post outlets.Featured Whitepaper
5 Best Practices for Smartphone Support
Telstra will continue to provide its Telstra Phonecard that provides people with pre-paid calling cards to make local and international calls through its payphones and the Telstra PhoneAway card designed primarily to enable people to make calls from overseas and have them charged to their Telstra account. According to gotalk, "the phone card market in Australia is highly competitive and is one whose scale delivers significant commercial advantage." It estimates that there are around 80 different competing phone cards on offer from at least eight suppliers. Gotalk claims to be by far the leading phone card distributor in Australia, and incidentally New Zealand." CEO Steve Picton has quoted gotalk phone card sales at more than $8 million a month – and the purchase of the Telstra International Calling Cards will obviously improve that income. The deal comes just days after on its main rivals, ranked at number two or three, Tel.Pacific, has announced plans to raise $5 million through an IPO. In its prospectus. It quoted Paul Budde Communications putting the number of prepaid card providers a around 20, and Telstra as the lead player with around 20 percent of the RSV card market (as distinct from payphone cards) followed by gotalk and Tel.Pacific. gotalk recently launched a prepaid iBurst broadband wireless service, a prepaid mobile service which combines international calling and a prepaid ringtone/music download service in conjunction Universal Music. {moscomment} |
| < Next story in category | Previous story in the category > |
|---|





Tags




