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Google blasted over DoubleClick acquisition
Information Technology News
Google blasted over DoubleClick acquisition | Google blasted over DoubleClick acquisition |
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| by Stuart Corner | |
| Tuesday, 17 April 2007 | |
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The white paper claims to "[take] an in-depth look at Google's recent acquisitions and their overall business objective to get rid of potential competitors in a clever manner that will not likely be scrutinised by the Government." It claims that "Google's 'global growth strategy' is the public euphemism for its grand plan to systematically foreclose its potential Internet advertising competition." It contends that The DoubleClick acquisition "skilfully exploits antitrust law's weak underbelly, so it is unlikely to be blocked by the Government." According to the White Paper: "Google's very sophisticated (anti-competitive) foreclosure strategy goes beyond acquisitions to include: share-buying "business partnerships;" systematic theft of intellectual property; systematic click fraud; weak Sarbanes-Oxley internal controls; predatory proposed regulation of broadband competitors; and aggressive competitive arbitrage of privacy law." "Google's acquisition of DoubleClick provides a rare glimpse into Google's imperial ambitions, which is to leverage its dominance in search to dominate the overall Internet advertising marketplace," said Cleland.{moscomment}
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