"Games such as SingStar have really heightened the appeal of the PlayStation 2 for a whole new diverse audience, who may not previously have considered themselves ‘gamers’,” said Raoul Bedford, SCE Aust. Director of Marketing.

"PlayStation is all about fun and with more and more people, especially women, enjoying a night in with the PlayStation 2, the introduction of this pink version gives them a new and colourful option when purchasing the console.”

"As we continue to produce great software for the PlayStation 2, including new social gaming titles like SingStar Pop Hits and Buzz! The Mega Quiz, we believe that this new version of the PlayStation 2 will be in hot demand!”

Sporting matching controllers and memory cards, the new limited edition PS2 look will have many hard-core gamers in think pink mode.
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