Nintendo, on the other hand, is the only one of the three manufacturers working to grow its total accessible market for its hardware and software by broadening its audience beyond the traditional market. Nintendo has designed its latest hardware and software to be more inviting and fun, and less intimidating for non-gamers including those who may never self-identify as a gamer. Nintendo also enjoys support from the fan base it has captured with successful first party franchises. IDC believes hardware shipments of Nintendo's Wii will capture a little more than a third of the worldwide market by 2008, rising slightly above Sony's PS3 and Microsoft's Xbox 360. “

Not that it really matters, however the IDC report – like a lot of people in the media and seemingly game enthusiasts themselves are obsessed about who will “win” this sales race: 
“Who will win? IDC says none of the three new consoles will dominate the market in the next five years like the PS2 dominated last cycle; however, Nintendo's Wii will outship and outsell the 360 and PS3 in 2007 and 2008.”

Of course sales are important only from the point of view of software support.  If you are on a winner, then likely your experience will be supported by the manufacturer and third parties alike.  So good luck in your choice of entertainment electronics.

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