items tagged with Advertising
Uh oh, Google goes all Phorm on your ass
Written By: Davey Winder
Section: Information technology news
Category: Search engines
2009-03-11 10:00:38
The whole concept of behaviour-based targeting of online advertising is guaranteed to kick up a privacy stink wherever it appears. When that place is Google, though, the stink could quickly become something of a shit-storm.
Read More About Uh Oh, Google Goes All Phorm On Your Ass...
Written By: Davey Winder
Section: Information technology news
Category: Search engines
2009-03-11 10:00:38
The whole concept of behaviour-based targeting of online advertising is guaranteed to kick up a privacy stink wherever it appears. When that place is Google, though, the stink could quickly become something of a shit-storm.
Read More About Uh Oh, Google Goes All Phorm On Your Ass...
MTV Networks appoints new head of advertising for Australia, NZ
Written By: Peter Dinham
Section: Technology feature
Category: Enterprise
2009-02-10 04:37:41
Read More About MTV Networks Appoints New Head Of Advertising For Australia, NZ...
Written By: Peter Dinham
Section: Technology feature
Category: Enterprise
2009-02-10 04:37:41
MTV Networks Australia has a new head of advertising sales for its business in Australia and New Zealand.
Read More About MTV Networks Appoints New Head Of Advertising For Australia, NZ...
Australian online ad market tipped to reach $2b in 2009
Written By: Stuart Corner
Section: Technology feature
Category: Enterprise
2009-02-09 14:24:45
Australia's online advertising market continues to grow, despite the economic crisis and could just pass the$2b mark in 2009, according to IAB Australia's Online Advertising Expenditure Report (OAER).
Read More About Australian Online Ad Market Tipped To Reach $2b In 2009...
Written By: Stuart Corner
Section: Technology feature
Category: Enterprise
2009-02-09 14:24:45
Australia's online advertising market continues to grow, despite the economic crisis and could just pass the$2b mark in 2009, according to IAB Australia's Online Advertising Expenditure Report (OAER).
Read More About Australian Online Ad Market Tipped To Reach $2b In 2009...
Move over PC and Mac; it's time for "I'm Linux"
Written By: David M Williams
Section: The Linux distillery
Category: The Linux user and switcher blog
2009-01-18 07:00:01
The Linux Foundation hopes to succeed where Microsoft’s short-lived Jerry Seinfeld experiment failed, namely landing a glove on Apple’s unrelenting "I'm a Mac" ads. And not a moment too soon with fear of anything not Windows at a high as demonstrated by this week’s news about a young lady dropping out of College "because of Ubuntu Linux."
Read More About Move Over PC And Mac; It's Time For "I'm Linux"...
Written By: David M Williams
Section: The Linux distillery
Category: The Linux user and switcher blog
2009-01-18 07:00:01
The Linux Foundation hopes to succeed where Microsoft’s short-lived Jerry Seinfeld experiment failed, namely landing a glove on Apple’s unrelenting "I'm a Mac" ads. And not a moment too soon with fear of anything not Windows at a high as demonstrated by this week’s news about a young lady dropping out of College "because of Ubuntu Linux."
Read More About Move Over PC And Mac; It's Time For "I'm Linux"...
Microsoft starts Massive in-game advertising push
Written By: Stephen Withers
Section: Information technology news
Category: Vendors
2008-12-03 21:30:05
So you thought you could escape the barrage of advertising on commercial and pay TV by turning to games as a major source of entertainment? Not if Microsoft can help it!
Read More About Microsoft Starts Massive In-Game Advertising Push...
Written By: Stephen Withers
Section: Information technology news
Category: Vendors
2008-12-03 21:30:05
So you thought you could escape the barrage of advertising on commercial and pay TV by turning to games as a major source of entertainment? Not if Microsoft can help it!
Read More About Microsoft Starts Massive In-Game Advertising Push...
Google successful expansion into mobile a given: report
Written By: Stan Beer
Section: Telecommunications
Category: Reports & Surveys
2008-12-01 22:05:50
Google is set to expand into the mobile market place in a big way and mobile search will a key growth driver for the Internet search and advertising market leader over the next five years. These are the fndings of a new report from a media industry analyst group.
Read More About Google Successful Expansion Into Mobile A Given: Report...
Written By: Stan Beer
Section: Telecommunications
Category: Reports & Surveys
2008-12-01 22:05:50
Google is set to expand into the mobile market place in a big way and mobile search will a key growth driver for the Internet search and advertising market leader over the next five years. These are the fndings of a new report from a media industry analyst group.
Read More About Google Successful Expansion Into Mobile A Given: Report...
Click fraud: advertisers to watch closely in 2009
Written By: Alex Zaharov-Reutt
Section: Information technology news
Category: Internet
2008-11-29 21:06:35
A new report says that “click fraud” will shape advertiser decisions in 2009, while CFN’s “Click Fraud Index” shows that “the growth in click fraud traffic from botnets continues to rise and it should be one of the top areas advertisers that the industry should monitor closely”.
Read More About Click Fraud: Advertisers To Watch Closely In 2009...
Written By: Alex Zaharov-Reutt
Section: Information technology news
Category: Internet
2008-11-29 21:06:35
A new report says that “click fraud” will shape advertiser decisions in 2009, while CFN’s “Click Fraud Index” shows that “the growth in click fraud traffic from botnets continues to rise and it should be one of the top areas advertisers that the industry should monitor closely”.
Read More About Click Fraud: Advertisers To Watch Closely In 2009...
Could new iPhone advert bring three bans in a row for Apple?
Written By: Davey Winder
Section: Technology feature
Category: iPhone
2008-11-27 05:32:51
Apple is rightly proud of how quick and easy the iPhone 3G is to use, but when does pride turn into deceit? The Advertising Standards Agency in the UK thinks it knows the answer and Apple could face a third iPhone advert ban this year as a result.
Read More About Could New IPhone Advert Bring Three Bans In A Row For Apple?...
Written By: Davey Winder
Section: Technology feature
Category: iPhone
2008-11-27 05:32:51
Apple is rightly proud of how quick and easy the iPhone 3G is to use, but when does pride turn into deceit? The Advertising Standards Agency in the UK thinks it knows the answer and Apple could face a third iPhone advert ban this year as a result.
Read More About Could New IPhone Advert Bring Three Bans In A Row For Apple?...
Here’s the Scientific Skinny on skinny models and ads
Written By: William Atkins
Section: Science
Category: Health
2008-11-20 08:08:13
An Australian researcher has reported that skinny models actually sell fewer products than larger-sized models when seen by older women. Younger women don’t have a preference when it comes to model size.
Read More About Here’S The Scientific Skinny On Skinny Models And Ads...
Written By: William Atkins
Section: Science
Category: Health
2008-11-20 08:08:13
An Australian researcher has reported that skinny models actually sell fewer products than larger-sized models when seen by older women. Younger women don’t have a preference when it comes to model size.
Read More About Here’S The Scientific Skinny On Skinny Models And Ads...
iPhone now number one for mobile ads worldwide: AdMob
Written By: Stan Beer
Section: Technology feature
Category: iPhone
2008-11-19 03:37:15
Mobile advertising solutions provider, AdMob, claims the iPhone is now the number one device worldwide on which mobile ads are served, displacing the Motorola RAZR. However, the RAZR still holds the edge in the US, according to AdMob figures.
Read More About IPhone Now Number One For Mobile Ads Worldwide: AdMob...
Written By: Stan Beer
Section: Technology feature
Category: iPhone
2008-11-19 03:37:15
Mobile advertising solutions provider, AdMob, claims the iPhone is now the number one device worldwide on which mobile ads are served, displacing the Motorola RAZR. However, the RAZR still holds the edge in the US, according to AdMob figures.
Read More About IPhone Now Number One For Mobile Ads Worldwide: AdMob...
OMG! iPhone sales sharper than RAZR at last
Written By: Alex Zaharov-Reutt
Section: Technology feature
Category: iPhone
2008-11-10 23:00:08
Well it only took a year and three months of iPhone availability to topple the cheap as very sharp chips “RAZR” handset from Motorola, something that only last month was being claimed by AdMob as outclassing the iPhone in terms of mobile ads served. Still, in all important sales, the iPhone is finally on top of the heap.
Read More About OMG! IPhone Sales Sharper Than RAZR At Last...
Written By: Alex Zaharov-Reutt
Section: Technology feature
Category: iPhone
2008-11-10 23:00:08
Well it only took a year and three months of iPhone availability to topple the cheap as very sharp chips “RAZR” handset from Motorola, something that only last month was being claimed by AdMob as outclassing the iPhone in terms of mobile ads served. Still, in all important sales, the iPhone is finally on top of the heap.
Read More About OMG! IPhone Sales Sharper Than RAZR At Last...
BigPond in High School Musical 3 promotion extravaganza
Written By: Alex Zaharov-Reutt
Section: Fuzzy Logic
Category: The gadget blog
2008-11-04 07:23:31
With High School Musical 3 at the top of US movie box office, Disney is hoping the same will happen in Australia upon the movie’s release come December 4, and has created a promotional site with BigPond full of content to get fans all excited.
Read More About BigPond In High School Musical 3 Promotion Extravaganza...
Written By: Alex Zaharov-Reutt
Section: Fuzzy Logic
Category: The gadget blog
2008-11-04 07:23:31
With High School Musical 3 at the top of US movie box office, Disney is hoping the same will happen in Australia upon the movie’s release come December 4, and has created a promotional site with BigPond full of content to get fans all excited.
Read More About BigPond In High School Musical 3 Promotion Extravaganza...
MySpace, MTV and Auditude to make money from online video
Written By: Alex Zaharov-Reutt
Section: Fuzzy Logic
Category: The gadget blog
2008-11-03 22:25:46
Looks like it's now going to be OK to upload video clips to your favourite video sharing sites despite billion dollar lawsuits to stop it from happening, with a new video fingerprint system from Auditude that identifies clips even with only a few seconds of video, bringing the possibility of monetization from public video uploads – at last!
Read More About MySpace, MTV And Auditude To Make Money From Online Video...
Written By: Alex Zaharov-Reutt
Section: Fuzzy Logic
Category: The gadget blog
2008-11-03 22:25:46
Looks like it's now going to be OK to upload video clips to your favourite video sharing sites despite billion dollar lawsuits to stop it from happening, with a new video fingerprint system from Auditude that identifies clips even with only a few seconds of video, bringing the possibility of monetization from public video uploads – at last!
Read More About MySpace, MTV And Auditude To Make Money From Online Video...
Sensis and Google put Yellow, Maps and Search together
Written By: Stan Beer
Section: Technology Industry
Category: Deals & Wheels - Contracts
2008-11-02 18:58:31
Sensis and Google have announced a commercial agreement to provide Australians with access to Yellow business directory listings on Google Maps.
Read More About Sensis And Google Put Yellow, Maps And Search Together...
Written By: Stan Beer
Section: Technology Industry
Category: Deals & Wheels - Contracts
2008-11-02 18:58:31
Sensis and Google have announced a commercial agreement to provide Australians with access to Yellow business directory listings on Google Maps.
Read More About Sensis And Google Put Yellow, Maps And Search Together...
New Google Australia exec to help SMEs with online advertising
Written By: Stuart Corner
Section: Technology people
Category: Appointments
2008-10-29 22:06:48
Google has named Julian Persaud as the newly-created role of head of online for Google Australia, responsible for helping SME to take advantage of online advertising.
Read More About New Google Australia Exec To Help SMEs With Online Advertising...
Written By: Stuart Corner
Section: Technology people
Category: Appointments
2008-10-29 22:06:48
Google has named Julian Persaud as the newly-created role of head of online for Google Australia, responsible for helping SME to take advantage of online advertising.
Read More About New Google Australia Exec To Help SMEs With Online Advertising...
How to sell Linux netbooks to the world
Written By: David M Williams
Section: The Linux distillery
Category: The Linux user and switcher blog
2008-10-28 09:04:38
2008 has been the year of the netbook. Since the surprise runaway success of the ASUS Eee Linux PC in 2007 there has been a surge of hardware vendors joining in. Yet MSI users have poo-pooed the use of Linux on these systems. I disagree. Here's why Linux netbooks are the future.
Read More About How To Sell Linux Netbooks To The World...
Written By: David M Williams
Section: The Linux distillery
Category: The Linux user and switcher blog
2008-10-28 09:04:38
2008 has been the year of the netbook. Since the surprise runaway success of the ASUS Eee Linux PC in 2007 there has been a surge of hardware vendors joining in. Yet MSI users have poo-pooed the use of Linux on these systems. I disagree. Here's why Linux netbooks are the future.
Read More About How To Sell Linux Netbooks To The World...
New Apple ads go for Vista jugular
Written By: Davey Winder
Section: Information technology news
Category: Vendors
2008-10-20 05:46:43
Hot on the heels of the embarrassingly bad Microsoft Seinfeld adverts comes a new Apple campaign that goes straight for the Vista jugular with great effect.
Read More About New Apple Ads Go For Vista Jugular...
Written By: Davey Winder
Section: Information technology news
Category: Vendors
2008-10-20 05:46:43
Hot on the heels of the embarrassingly bad Microsoft Seinfeld adverts comes a new Apple campaign that goes straight for the Vista jugular with great effect.
Read More About New Apple Ads Go For Vista Jugular...
Web surfing on Motorola Razr still outranks iPhone
Written By: Alex Zaharov-Reutt
Section: Technology feature
Category: iPhone
2008-10-17 08:43:22
The latest statistics from mobile metrics firm “AdMob” shows that mobile ads served on a to the iPhone puts it in 4th spot globally, and 7th in the US, while Motorola’s thin Razr sits in top spot in both places. What’s going on?
Read More About Web Surfing On Motorola Razr Still Outranks IPhone...
Written By: Alex Zaharov-Reutt
Section: Technology feature
Category: iPhone
2008-10-17 08:43:22
The latest statistics from mobile metrics firm “AdMob” shows that mobile ads served on a to the iPhone puts it in 4th spot globally, and 7th in the US, while Motorola’s thin Razr sits in top spot in both places. What’s going on?
Read More About Web Surfing On Motorola Razr Still Outranks IPhone...
Obama does a 360
Written By: Davey Winder
Section: Technology Lifestyle
Category: Consoles
2008-10-15 05:33:30
With a third of American households owning one of the current batch of next-generation computer games consoles it was only a matter of time before a Presidential candidate started going after the hearts and minds of gamers...
Read More About Obama Does A 360...
Written By: Davey Winder
Section: Technology Lifestyle
Category: Consoles
2008-10-15 05:33:30
With a third of American households owning one of the current batch of next-generation computer games consoles it was only a matter of time before a Presidential candidate started going after the hearts and minds of gamers...
Read More About Obama Does A 360...
Telstra gets into the outdoor video advertising business, again
Written By: Stuart Corner
Section: Telecommunications
Category: Industry
2008-10-13 18:36:59
Telstra has expanded a long-running relationship with digital signage company, Prime Digital Media (PDM) , to take on the expanding market for outdoor video advertising screens, so called out-of-home digital (OOHD) signage, but has played down a 'partnership' with PDM announced two years ago by describing PDM as being then merely a 'customer' for a Telstra service.
Read More About Telstra Gets Into The Outdoor Video Advertising Business, Again...
Written By: Stuart Corner
Section: Telecommunications
Category: Industry
2008-10-13 18:36:59
Telstra has expanded a long-running relationship with digital signage company, Prime Digital Media (PDM) , to take on the expanding market for outdoor video advertising screens, so called out-of-home digital (OOHD) signage, but has played down a 'partnership' with PDM announced two years ago by describing PDM as being then merely a 'customer' for a Telstra service.
Read More About Telstra Gets Into The Outdoor Video Advertising Business, Again...
There are 82 items tagged with Advertising. You can view all our tags in the Tag Cloud
