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Sterling Commerce Appoints New Vice President in Asia Pacific

Sterling Commerce, an AT&T company, today announced the appointment of Fulvio Lana as the new Vice President of Sales and Marketing for the Asia Pacific region. Based in Singapore, Mr. Lana will oversee the region’s growth strategy and drive sales and marketing for Australia, Japan, North Asia and South Asia.

Prior to joining Sterling Commerce, Lana was the Vice President of Channels / Alliances for the Asia Pacific (APJ) region at Infor Global Solutions where he was responsible for the operational and strategic management, and success of the more than 300 partners across the APJ region, which accounted for 47 per cent of total revenues.

“We’re pleased to have Fulvio on board. His strong sales and management experience will be a key asset to lead the Asia Pacific region to greater success”, cites Dave Robinson, Senior VP, EMEA and Asia Pacific, Sterling Commerce. “As a global company, we see exciting opportunities in Asia Pacific and we believe that with Fulvio on board, we will see our revenues growing in tandem with the dynamic growth in this region.”

Lana has a strong sales and management background with more than 28 years’ of experience working for software companies such as Pansophic, Siebel, SSA Global Technologies and Infor Global Solutions in Asia Pacific, Japan and EMEA (Europe, the Middle East and Africa)

“Sterling Commerce is well-positioned to ride on the growth opportunities in the Asia Pacific region today. Singapore’s strategic geographical location and position as the region’s international business nerve centre serves as an excellent springboard for us to venture into the emerging markets of China and South East Asia with solutions which give organisations greater visibility into processes inside and outside the enterprise to improve profitability, reduce costs and minimise risk.

“We currently work with over 1500 customers across Asia and will continue to drive growth in the financial services, logistics and supply chain as well as retail sectors across the region,” said Lana.

Sterling Commerce has 15 offices and over 500 employees across the Asia Pacific region.

About Sterling Commerce
Sterling Commerce, a subsidiary of AT&T Inc. (NYSE:T), helps customers thrive in a global economy by connecting their business communities, processes, people and technology. More than 30,000 customers worldwide – including 80 percent of the Fortune 500 – use Sterling Commerce solutions for business process integration, multi-channel selling, and supply chain execution to improve profitability inside and outside their company walls. Headquartered in Columbus, Ohio, Sterling Commerce has offices in 19 countries and most major cities around the world. For more information, please go to www.sterlingcommerce.com.
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