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itSMF Australia to host prestigious ITIL v3 launch event

Sydney selected as one of just seven cities around the world to stage a formal launch and seminar focused on the recent release of ITIL Version 3, the latest iteration of the world’s most popular set of best practice IT service management guidelines
MELBOURNEJune 8, 2007As part of a seven stop itSMF International World Roadshow, itSMF Australia will be hosting a one day seminar launching ITIL v3 on Wednesday, 20 June at the Sydney Convention and Exhibition Centre. The event is open to anybody with a vested interest in IT service management improvement projects. ITSM improvement strategies are now almost ubiquitous amongst medium to large private and public sector organisations that are looking for IT performance improvements, cost efficiencies and a closer relationship between technology and business for competitive advantage. At the core of many of these projects is the IT Infrastructure Library (ITIL), a set of guidelines which articulate best practice guidelines to ITSM strategy development. The much-awaited third iteration of the ITIL was formally launched in May by the copyright owners, UK Office of Government Commerce (OGC) before launch partner, itSMF International undertook the International Roadshow that is taking place throughout June in London, Copenhagen, San Jose, Chicago, Seoul, Sydney and Sao Paulo. The itSMF International Roadshow takes the form of a one-day seminar which will begin by outlining why a new version of ITIL was needed and just what the changes are from Version Two. Each of the five central publications within ITIL V3 will then be presented and discussed by representatives of the five pairs of authors who produced the volumes. The five new books making up ITIL Version 3 are as follows:·        Service Strategy (SS)·        Service Design (SD)·        Service Transition (ST)·        Service Operation (SO)·        Continual Service Improvement (CSI) According to Mr. Brian Jennings, Chairman of itSMF International and a former itSMF Australia Chairman, ITIL Version 3 ushers in significant change which transforms the best practice IT service management framework from being process-based to one that is life-cycle based. In addition, it has an increasing resonance with corporate and government IT organisations because of an increasing broader focus on compliance and good governance in all areas of enterprise operations. “As you can see from the titles of the new books, ITIL is now more in line with the life-cycle of IT service management,” Jennings said. “Version 3 is about aligning ITIL with business objectives and addressing it’s co-habitation with other popular standards and frameworks. It also gears IT service management towards fulfilling compliance requirements for things such as ISO 20000 and Sarbanes Oxley. “Through the itSMF International Roadshow events, we will be travelling to all parts of the world to outline why it was necessary to make the changes and to enunciate just what those changes are. There is an eager global audience waiting for this information.” The fact that itSMF International is undertaking this extensive launch Roadshow for ITIL Version 3 is further evidence of the increasing popularity of the framework. “These events were essential due to the extraordinary interest in ITIL from IT organisations all over the world. All of the seven seminars are filling up quickly. The number of people registering interest is outstripping our expectations,” Mr Jennings said. “ITSM stakeholders all around the world are very keen to see how this will affect their organisations and existing ITIL-based service improvement programs. “There will be highly experienced and authoritative presenters who will explain all the key issues in their respective areas so that attendees will come away with a solid understanding of what ITIL Version 3 is all about” The ITIL V3 itSMF International Roadshow events are being hosted by the various itSMF national chapters around the world. itSMF International is working with the OGC to put on the events in conjunction with The Stationery Office (TSO – official publisher of the books) and the APM Group (official accreditor of trainers). A number of global sponsors – Accenture, CA, HP and IBM – have also been secured to support the event. Mr. Peter Cross, itSMF Australia, Chairman said the ITIL V3 itSMF International Roadshow is an important opportunity for the local chapter. “This is a big event and a significant coup for the Australian chapter to be invited to stage it,” Mr. Cross said. “Brian Jennings lobbied very strongly for an event to be staged in Australia. His success in ensuring that happened demonstrates the high standing that Australia holds within the itSMF International structure and is a clear endorsement of the level of ITIL maturity that has been obtained by Australian IT organisations. “The Sydney ITIL v3 launch will include a large number if delegates from Australia, New Zealand, the Pacific nations and some neighbouring countries in Asia. This is a big and important event for us and will attract representatives from most of Australia’s large IT organisations.” Attendance at the Australian ITIL v3 itSMF International Roadshow is by pre-registration only (www.itsmf.org.au/register.html). Contacts:Brian Jennings – Chairman, itSMF InternationalPeter Cross – Chairman, itSMF Australia – 0418 502 201Gerard Norsa – Schmooze Communications – 0427 563 442 ABOUT itSMF AUSTRALIA:The itSMF is an internationally recognised independent industry association that is dedicated to non-proprietary IT service management standards and solutions. Now with over 40 national chapters around the world, it was formed to facilitate professional development of members and to provide them with a relevant forum in which to influence the creation of standards, exchange information and share experiences. Ultimately, this interaction and communication amongst members will assist in improving the management and delivery of IT Services to their business and customers.For further information, visit the itSMF Australia Website (www.itsmf.org.au). ABOUT IT SERVICE MANAGEMENT:In recent years, defined process-based service management frameworks have been the foundation upon which many organisations have improved IT service delivery, governance and risk management. These are designed to create operational efficiencies, improve service levels and to reduce the costs of delivering IT service and support. ABOUT ITIL:ITIL (IT Infrastructure Library) is the most widely accepted approach to IT Service Management in the world. ITIL provides a cohesive set of best practice, drawn from the public and private sectors internationally. It is supported by a comprehensive qualifications scheme, accredited training organisations, and implementation and assessment tools. The  best practice processes promoted in ITIL both support and are supported by the British Standards Institution's Standard for IT Service Management (BS15000). In 2006, this standard was subsequently published by the International Standards Organisation (ISO/IEC 20000). For further information visit the itSMF Australia Website (www.itsmf.org.au). ADDITIONAL INFORMATION: The five life-cycle books of ITIL v3 are as follows: 1. Service Strategy (SS)A view of ITIL that aligns business and IT so that each brings out the best in the other. It ensures that every stage of the service lifecycle stays focused on the business case and relates to all the companion process elements that follow. Subsequent titles will link deliverables to meeting the business goals, requirements and service management principles described in this publication. Concepts and guidance in this publication include:• Service Management strategy and value planning• Linking business plans and directions to IT service strategy• Planning and implementing service strategy.20072. Service Design (SD)In order to meet the current and future business requirements, Service Design provides guidance on the production and maintenance of IT policies, architectures, and documents for the design of appropriate and innovative IT services solutions and processes.Concepts and guidance in this publication include:• Service design objectives and elements• Selecting the service design model• Cost model• Benefit/risk analysis• Implementing service design• Measurement and control. 3. Service Transition (ST)Service Transition focuses on the broader, long-term change management role and release practices, so that risks, benefits, delivery mechanism and the ease of ongoing operations of service are considered. This publication provides guidance and process activities for the transition of services into the business environment.Concepts and guidance in this publication include:• Managing organisational and cultural change• Knowledge management• Service knowledge management system• Methods, practices and tools• Measurement and control• Companion best practices. 4. Service Operation (SO)By focusing on delivery and control process activities, a highly desirable, steady state of managing services can be achieved on a day-to-day basis. To ensure it is integrated with the rest of the ITIL library, guidance is based on a selection of familiar service support and service delivery control points.Concepts and guidance in this publication include:• Application Management• Change Management• Operations Management• Control processes and functions• Scaleable practices• Measurement and control.2007 5. Continual Service Improvement (CSI)Alongside the delivery of consistent, repeatable process activities as part of service quality, ITIL has always emphasised the importance of continual improvements. Focusing on the process elements involved in identifying and introducing service management improvements, this publication also deals with issues surrounding service retirement.Concepts and guidance in this publication include:• Business and technology drivers for improvement• Justification• Business, financial and organisational improvements• Methods, practices and tools• Measurement and control• Companion best practices. There is also an Official Introduction to the ITIL v3 seriesThe Official Introduction to the ITIL Service Lifecycle is the official introduction to the guidance’s newly adopted structure and represents an important and major evolutionary step forward. The refresh has transformed the guidance into the most innovative and best in class. At the same time, the interface between old and new approaches is seamless, allowing V3 adopters to build on the successes of V2 but take IT service management even further. This title introduces ITSM and ITIL, explains why the service lifecycle approach is best practice in today’s ITSM, and makes a persuasive case for change. After showing high level process models, it takes the reader through the main principles that govern the new version: lifecycle stages, governance and decision making, then the principles behind design and deployment, and operation and optimisation. The main body of the book introduces the five main titles with an introduction and clearly laid out summary of objectives, practice, key elements, roles and responsibilities and service performance. It then gives an overview of the guidance specific to each stage of the lifecycle. Each chapter concludes with key messages and lessons, showing how the introduction relates to the full library with its deeper levels of practice expertise and structured application.