NZ's GreenButton opens up in US

Peter Dinham
Friday, 16 December 2011 12:33

New Zealand-based software company specialising in high performance cloud computing, GreenButton, has officially created a separate subsidiary in the United States, opening offices in Palo Alto, California, Seattle and Washington to support the expansion of its technology business in the US market.

Coinciding with the move into the United States, GreenButton also announced the appointment of industry veteran and former Extreme Networks and Sun Microsystems executive, Mark Canepa, to the board of directors of its US subsidiary.

'Our presence in Silicon Valley and Seattle is critical to our success - both are large, diverse and highly literate technology communities,' said Scott Houston, CEO of GreenButton.

'This set of moves is in response to the increased demand for our services by both ISV's and their users in the US market. We are growing organically and intend to 'follow the sun' to serve our clients better and having the US-based offices gives GreenButton the opportunity to provide 'always on, always available' sales and technical support to our customer base in the US,' Houston said.

According to Houston, the GreenButton platform acts as a personal supercomputer, giving software vendors, the enterprise, and end users an end-to-end solution for the cloud market. 'It enables the managed transition from the desktop or offline world to the online world, ensuring that both the software vendors and software user gain cloud benefits with minimal risk and effort. The GreenButton model allows ISVs to leverage their investment in high end desktop software.'

Earlier this year GreenButton was recognised as a leader in cloud computing by winning Microsoft's 2011 Windows Azure Platform ISV Partner of the Year Award and also New Zealand Software Exporter of the Year at the 2011 Microsoft Partner of the Year Awards.