Citrix claims Australian web conferencing lead

Stephen Withers
Tuesday, 17 August 2010 11:54

Business IT - Technology

Citrix Online is spruiking independent market research showing the company has the largest share of the Australian web conferencing market.

Wainhouse Research's 2010 APAC Collaboration Services Market Forecast and Provider Review isn't due for publication until the end of the month, but Citrix Online officials say it will show the company is the Australian market share leader for hosted web conferencing.

"This achievement in becoming the number one provider for Web conferencing in Australia is a reflection of our commitment to giving customers what they need to succeed, coupled with our dedicated focus on building the Australian market," said H.R. Shiever, managing director, Citrix Online, Asia Pacific.

"Six years ago we were just one of many providers. Our focus on simplicity and cost efficiency is resonating with customers who are using our collaboration products to solve business needs, expand reach and increase ROI," he added.

Wainhouse Research managing partner Marc Beattie noted "Citrix's value proposition is very high. At $A69 per month for unlimited meetings (audio and Web) with up to 15 participants, it is a great service at a great price.

"Wainhouse Research believes the company has a full collaboration product suite - ad hoc Web conferencing, webinars, a training application, integrated audio - which is very appealing to the larger global collaboration market. Citrix's market position in Australia reflects its clients' understanding of this value."

CONTINUED