There have been recent reports of how a Twitter scam has affected some well known UK politicians, issuing embarrassing Tweets from their personal accounts. Whilst these headlines may seem amusing, Lloyd Borrett, the Marketing Manager at AVG (AU/NZ), says it is worth considering the potential impact of this type of scam on your business reputation.
Google search for Unwired
By Stan Beer
Thursday, 20 April 2006 07:10
From early May, Google search technology will be incorporated into Unwired’s customer only homepage.
As part of the agreement Unwired and Google will share advertising revenues from searches generated from Unwired’s customer home page via Google’s AdSense for Search, which displays ads relevant to a customers search request.
Unwired CEO, David Spence, said the deal provides an additional revenue stream for Unwired and also gives customers the ability to access relevant search information while on the move.
“Internet search engines such as Google will become even more sophisticated as the trend towards personal mobile broadband and ultra mobile PCs continues. Internet users will increasingly demand services relevant to their specific location – whether it’s Sydney, Melbourne, or in the future, anywhere around the world – and we intend to be able to cater for this demand,” Spence said.
"Google's search and targeted advertising is designed to improve the user experience on Unwired, while providing the company with an additional revenue opportunity," said Daniel Alegre, Director, Worldwide Strategic Business Development, Google. "This agreement also adds Unwired to the Google Network and extends the reach for Google AdWords advertisers to another quality website."
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