Stephen Withers
Thursday, 18 October 2007 05:10
Business IT -
Technology
Apple's Australian iTunes Store has followed the lead of its US counterpart and eliminated the surcharge previously applied to DRM-free versions of songs.
When first introduced in June, unprotected 256kbps iTunes Plus tracks sold for $A2.19, compared with $A1.69 for 128kbps FairPlay-protected versions.
Effective today, all iTunes Plus tracks available from the Australian store will be priced at $A1.69.
While EMI forms the backbone of the DRM-free catalogue, a number of independent labels including Sub Pop, Nettwerk, Beggars Group, IODA, and The Orchard also offer unprotected tracks.
Apart from removing the restrictions on the number of computers and devices that can be used to play the songs, iTunes Plus tracks are compatible with many non-Apple digital music players and mobile phones.
The announcement puts paid to speculation that the absence of a serious competitor (eg Amazon) in the Australian DRM-free music market meant Apple Australia would not reduce the price of iTunes Plus songs.