Pacnet unveils high speed Asian digital content delivery strategy

Stan Beer
Wednesday, 14 September 2011 14:41

Business IT - Networking

Asia Pacific regional telecoms and Internet provider Pacnet has unveiled a strategic plan to deliver a new next-generation content delivery network (CDN) service that enables businesses to accelerate the delivery of digital content to the growing global online audience, with unparalleled speed and scale.

 

According to Frost and Sullivan, the global CDN market is a rapidly growing market and forecast to expand at a compounded annual growth rate (CAGR) of 27 percent, from $1.3 billion in 2010 to $4.2 billion by 2015.

Pacnet plans to offer leading edge content delivery solutions which leverage its existing network and hosting infrastructure.

"This is part of our enhanced content delivery strategy which leverages our extensive regional subsea network coverage and data centres in Asia, to bring to the market unmatched digital content solutions that will go beyond just content distribution, to meet the increasingly sophisticated digital content requirements of today's web-enabled businesses," said Bill Barney, Chief Executive Officer of Pacnet.

"With web content growing richer, CDN services have rapidly become increasingly important to digital content creators, especially in the media, entertainment and gaming industries, and are key to helping them monetize their content and ultimately, grow their business," said Chris Wilson, Pacnet's Senior Vice President of Product Strategy and Management.

According to Pacnet, through its new CDN service, businesses in Asia will be able to ensure the smooth and seamless delivery of high-definition videos and graphics, software and web pages to their audience and customers around the world. The service is also targeting businesses from around the world looking to accelerate digital content delivery to the growing Asia market.

"Pacnet's CDN service is unique in that it is leveraged by our full ownership of the network and hosting infrastructure, which gives us end-to-end control of the CDN network, allowing us the speed and flexibility to scale up quickly to meet the demands of our customers and deliver to them a complete one-stop, digital content distribution solution,' said Mr Wilson.

This new content delivery network service will be supported by technology the company has licensed from CDN technology provider EdgeCast.

'We are delighted that Pacnet has chosen EdgeCast technology for its CDN solution and believe that the synergy between our CDN technology and Pacnet's extensive network infrastructure will deliver a unique CDN solution that will accelerate the web experience across Asia,' said James Segil, President, EdgeCast Networks.

Pacnet says its new CDN service will be live by the end of 2011, with Points of Presence (PoPs) in major cities across Asia.